Cardboard shopfitting for bike-store
Ecological retail set-up for a bike shop
Rome
Via Val Sassina 70-72
Bike Roma is a shop dedicated to two-wheel enthusiasts and offers various services such as the sale of bike products and accessories, repairs, e-bike assistance, bike rental and tour organisation.
Halfway between a workshop and a sales outlet, it is definitely a place that will appeal to all those who believe in sustainable mobility.
With these assumptions, the shop fitting could only be eco-friendly and in fact the friends of Bike Roma chose to use cardboard to create unique and environmentally friendly furnishing solutions conceived and designed by Natur Design
On the wall, we installed cardboard bookcases combining models from the Sea and Granati lines. As a window dressing solution, we proposed a Sent cardboard display with a printed base to reproduce the shop logo. The same logo was also realised in a 3D ‘thickened’ version, which is beautifully displayed on the bookcase. Completing the retail set-up is a beautiful Losa counter with the front printed with custom graphics. A simple proposal, but with attention to detail and consistent with the shop’s activity.
