The ecological set-up for Bionap at the 2017 edition of Making Cosmetics is a useful communication tool to convey the sustainable values of the company that commissioned the work from us at Natur Design.

Bionap Srl is a company specialising in the production of standardised botanical extracts obtained from plants and fruits growing in the areas surrounding Mount Etna, a UNESCO World Heritage Site. Their mission is to discover innovative active substances with the aim of improving the health and well-being of people worldwide.
For the 2017 edition of the Making Cosmetics fair in Milan, they asked us to renovate their stand by making it lighter in colour and layout. Bionap has already approached us to realise other set-ups for other trade fairs.

The stand consisted of a continuous back wall made of natural cardboard with a white finish that delimited the perimeter of the bare area to be covered. On these walls, we have created display niches with cardboard shelves and taller ones inside which we have printed promotional images of the products alternating with those of the fruits and flowers from which the active ingredients are extracted. Behind the stand we have created a storage compartment with a door that serves as a service area. On one side of the stand we placed a customised reception desk from the Verra A series with bag hooks and brochure pockets to welcome visitors and provide initial information. Completing the stand were natural cardboard furnishings such as tables with glass tops from the Ortles series and stools with cotton cushion covers from the series.

Solutions that are simple, sustainable and in line with the company philosophy to promote wellbeing and health for all.