For various stores connected to the brand
Moschino has recently launched its first Pet Collection, offering a line of clothes and accessories specifically designed for dogs. The products reinterpret the iconic style of the brand, adapting it to the tastes and needs of 4-legged friends. For the presentation of this surprising line Moschino needed to create innovative custom-made displays to be inserted in the windows, or inside its stores. From the collaboration with NaturDesign Mobili in Cartone was born the project of an exhibitor in the shape of a kennel, able to combine an original and fun design and a large space for the presentation of garments and gadgets.
As you can see from the photos above the cardboard kennel is a piece of furniture that immediately attracts attention and stimulates the curiosity of customers. The walls are characterized by a lively red color and on the front side stands out in white the name of the line “Moschino Couture! PETS“. At the bottom there is access to the kennel, while in the upper part the roof has two large side openings that give visibility to the exposure of the products. On the top there is also a wooden stick that serves to hang the garments of the clothing line.
Among the most important features that were requested of us there was certainly the ease of transport and assembly and, to meet these needs, the display has been specially designed with the possibility of traveling in compact boxes with all the elements that can be assembled through intuitive interlocking solutions. The video below shows how the assembly is quick and easy and does not require the use of any tools.
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