Sustainable furniture for Valpizza shop

Valpizza is a Bolognese company founded in 1992 at the foot of the beautiful hills of the Samoggia Valley. It has always specialized in the production and distribution of frozen pizzas, a sector in which in a short time it has become one of the international leaders. For its commercial headquarters in Castello di Serravalle it wanted to focus on ecological furniture, thus underlining the company’s commitment to production with low environmental impact. The cardboard furniture only amplifies this green philosophy at first glance and brings a breath of innovative design to the lobby that welcomes visitors to the commercial headquarters. In the photos you can see the eco-design solutions that have been chosen to make this space unique: there is the reception area where the whole scene has a single protagonist, namely the beautiful Galambra’ shop countera high-impact, modular piece of furniture with MDF tops and clearly visible structural elements.

A huge cardboard ‘Flua’ module bookcase with drawers and doors printed with customised themed logos and graphics was installed on the main wall of the hall. Then there is the Brizio wall clock, Gelas displays and various cardboard tables and seats (including the iconic Golliaz series armchairs) for a sustainability-friendly relaxation area.

The store furniture has been followed by our experts since the design phase…